“Think, Link & Learn”

Saturday, October 10, 2009

October Panels & Upcoming Special Events

> MAIP Info Session - Multicultural Advertising Internship Program
Wednesday - Oct. 14 - 12:30-1:30 PM
Shepard #290

CCNY's Meng Li (senior) will share details about this excellent training program, of which she is a graduate. Stop by for a few moments to learn more about creative or account management careers in the communications industry.
MAIP :: AdUnity :: Dedicated to Developing Multicultural Advertising Professionals

> The Changing Dynamics of Public Relations
Thursday - Oct. 15 - 12:30 - 2:30 PM
Baruch College – Newman Library Building #750

This informative event courtesy of Prof. Gene Donati

On both the corporate and agency side the public relations profession has changed dramatically over the past few years and has been impacted more than most industries by the Internet and other communication tools. Industry leaders will detail how the industry has changed, how it had remained the same and what direction it will take going forward. Speakers will extract from their own experiences and explain what role the Internet has played, how down-sized newspapers have impacted their clients’ goals and objectives and how direct to consumer opportunities have changed the ground rules. They will also explore what qualities and skills sets are necessary for beginners to be successful in the public relations career.


Zicklin School of Business – Website :: Contact Name - Prof. David Luna
Email marklab@baruch.cuny.edu :: Phone 646-312-1530

> Access the Money :: A Conversation with the LaGrant Foundation's Joy Hunter
THURSDAY - Oct. 22 - 12:30 - 2 PM (Club Hours)
Shepard #290

Joy Hunter, Executive Director and LaGrant Foundation Scholars from the tri-state area will provide inside tips on how to successfully compete for one of many prestigious scholarships for undergrads and grad school hopefuls! This session will help you build your personal brand and strengthen application packets for any internships you may seek.


> MCA Blast :: New Posts Added 24/7!

Check this blog often for frequent updates and news you can use! Spread the word to classmates; share resources and information!

> Calling All Entrepreneurs
Building a Business 101
A Three-Part Series on Launching a Successful Business

Brooklyn Public Library - Business Library
280 Cadman Plaza West
Brooklyn, NY 11201

Get FREE ADVICE on launching a business from experienced business consultants.
It’s never too soon to invest in your long-term dreams. The Brooklyn Business Library is in downtown Brooklyn near the foot of the Brooklyn Bridge near Dumbo and easily accessible to all train routes!

If you have an entrepreneurial streak, check out these FREE sessions to assist in developing your long-term business development strategy for your production company, boutique agency or independent freelance consultancy.

Writing a Business Plan
Tuesday, Oct. 13
6-7:30 PM

Creating a Marketing Plan
Tuesday, Oct. 20
6-7:30 PM

Making Financial Projections
Tuesday, Oct. 27
6-7:30 PM

Register online at –

or call 718.623.7000 and select option 4.

> Advertising: Branded Content
Tuesday, Oct. 20
6:30 – 8 PM

The New School
Theresa Lang Center – 2nd Floor
55 West 13th Street
New York, NY

With advertisers being forced to adapt to digital and social media, the emphasis shifts to branded content. Learn how TV everywhere is the new reality and which new technologies the networks are using to involve the audience.

- Jack Myers, Editor and Publisher, Jack Myers Media Business Report
- Aimee Duell, Director of Activation, PhD
- Guy McCarter, Managing Director, Green Room Entertainment
- Kurt Brokaw, Professor of Advertising, The New School

Presented by the Center for Communication and The New School’s
Department of Media Studies and Film


> Careers in Book Publishing
Thursday, Oct. 29, 2009
12:30 – 2 pm
Location: TBA

For more information or to sign-up, visit the CCNY Career Center – NAC 1/116


- Carolyn Zimatore, College Relations and Diversity Associate, Penguin Group, USA
- Melissa Goltsch, Human Resources Associate, Random House
- Ryan Darlington, College Relations Specialist, Pearson North America
- Charlene Venturino-Fontana, Assistant Director, Staffing & Employee Relations, Wiley & Sons
- David Unger, Director, CCNY Publishing Certificate Program

> Public Relations Careers in the Entertainment Industry
A CUNY-Wide Event Presented with the Center for Communication
Thursday, Nov. 5
1 – 2:30 PM
CCNY NAC Aronow Theater


- Matt Biscuiti, Senior Vice President, The Lippin Group
- Jamie Roberts, President/Founder, Forest Media Consulting; VP Publicity and New Media, Big Machine Media
- Katie Rosin, Kampfire PR and Marketing
- Kimberly Maul, Moderator, Entertainment Reporter, PR Week


> Careers in Caribbean Cultures
Thursday, Nov. 19
12:30 – 2 PM
Participants: To Be Announced

For more information or to sign-up, visit the CCNY Career Center – NAC 1/116

> Center for Communication

Check this website often for outstanding seminars and special events. The Center for Communication offers free students only “On Location” experiences where you can talk one-on-one with industry leaders who give you the inside scoop about their career path. Learn how to become the communications professional you want to be!

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