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“Think, Link & Learn”

Saturday, August 30, 2008

“Welcome Back Day” :: Thursday - Sept. 4, 12 - 2 PM, NAC Plaza

Come one, come all to WELCOME BACK DAY, Thursday, September 4 from noon to 2pm in the NAC Plaza.

Celebrate the return to campus of all members of the City College community, and welcome the Class of 2012! Join City's students, faculty and staff as we mingle, dance, eat and socialize - the perfect kick off to another great semester here at The City College of New York.

This event is brought to you courtesy of the Office of Student Life & Leadership Development.

Friday, August 29, 2008

ESSENCE Magazine Fall 2008 Internship Program

Application Deadline: September 8
Start Date: September 15

ESSENCE Magazine, the premiere lifestyle publication for African American women, is looking
for junior, senior or graduate level students to complete an internship for academic credit. All
candidates must be self-motivated and detail-oriented. Positions are available in the general
editorial, fashion, beauty, art and photo departments. Candidates must, have strong writing
and organizational skills and an interest in African American culture. Art and photo
candidates must have proficiency for graphic design and/or photography with a working
knowledge of Photoshop, Illustrator, InDesign, and Microsoft Suite.

These are unpaid positions. All candidates must be able to receive school credit. A minimum
of 2 days per week is required. Student must be based in the NYC area.

Please email your cover letter, resume, and two published clips or portfolio pieces to
essenceinternships@gmail.com. Please indicate which position you are applying for in your
cover letter. Only those candidates being considered will be contacted.

Tuesday, August 26, 2008

First PRSSA General Interest Meeting Thursday, Sept. 11

By Natalee Facey and Antoniette Pemberton

The
Public Relations Student Society of America (PRSSA) is a student run organization that provides aspiring PR practitioners with knowledge of the field and hands-on experience, through fundraising, activities/events, community service and professional planning.

Our first general interest meeting will be held during club hours Thursday Sept. 11. For the latest news and meeting information check out our blog at http://ccnyprssa.blogspot.com.

In
joining the PRSSA you receive the benefits of working with other CCNY clubs. Last semester, students worked with the Ghanaian Students Association, to raise awareness about malaria. Membership also offers exclusive internship and scholarship opportunities, access to PRSA career events and PRSA Tactics, a monthly trade newspaper free ($10 value), as well as the opportunity to work with companies as a student-run firm.

"This semester is a terrific time to join as we have so many exciting upcoming events,” said PRSSA President Natalee Facey.

“October is career and major’s month and we will kick off the month with a great event,” says Natalee. “We’ve teamed up with the American Advertising Federation’s (AAF) student club and will host a ‘Creative Careers in Interactive Advertising,’ a forum featuring representatives from Facebook, Ogilvy & Mather, Universal McCann Worldwide and Carat. Even more exciting is our annual ‘Building Bridges’ event, where students network with alumni in the communications field and learn of their experiences,” she continued.

According to PRSSA Vice President Antoniette Pemberton, "PRSSA is an excellent way to apply what you have learned in the classroom to real world situations or gain knowledge if you’re a non-MCA major curious about the profession. It’s a lifetime network.”

If you're interested in joining PRSSA, please see Prof. Lynn Appelbaum or email ccnyprssa@gmail.com, Natalee Facey, ntlfacey@yahoo.com or Antoniette Pemberton, anbrbri699@aol.com.

Time Inc. Fall 2008 Internships Available

This opportunity was forwarded by CCNY - MCA Alum Latrice Thompson. AD/PR Majors should Contact Prof. Lynn Appelbaum to see if you’re eligible for these excellent opportunities!

University Relations is experiencing a high volume of recruiting for the Fall 2008 semester. I'm reaching out to ask you to spread the word about open positions we have available. Feel free to pass the attachment on to friends, school clubs, and professors. Anyone interested in applying to any of the jobs can email this account directly with the following information:

  1. Attached Resume
  2. Dates of Availability for an Internship
  3. Confirmation that they can receive credit
  4. Subject Heading should be: the division and department of interest

Please note – Currently we are only seeking students who can receive credit for an internship and can work at least 14/hrs a week. Full job descriptions are located on the website: http://www.hr.timeinc.com/CampusRecruiting/campus/cr_academic_intern.htm

Thanks,

Jamila McCoy
Time Inc. University Relations

Dean Reynolds Hosts Luncheon for New Humanities Students

You Are Invited …

Dear New Humanities Student,

The deans, advisors, and faculty in the Office of the Division of Humanities and the Arts are here to help make your college experience a great one. You should consider this your “academic home.”

We want to take this opportunity to welcome you to the “Humanities Family” and invite you to join us at a lunch for new students.

Thursday, Sept. 18, 2008
12 – 2 PM
Amsterdam Room - Faculty Dining Room
3rd Floor – NAC Building (North Academic Center)

Please confirm (RSVP) your attendance by Thursday, Aug. 28; call the Dean’s Office at 212.650.8166 or drop by NAC 5th Floor, Rooms 224 and 225.

Again, Welcome!!! We look forward to seeing you then.

Sincerely,

J. Fred Reynolds, Dean
Division of the Humanities and the Arts

Sunday, August 24, 2008

The Media as a Political Institution: The Fourth Branch of Government

DATE: Mon, Sept. 22, 2008
TIME: 6:00 PM
WHERE: CCNY Center for Worker Education, 25 Broadway, 7th Floor
PHONE: 212-925-6625
ADMISSION: Free

Join David Diaz, CCNY Distinguished Lecturer in Media and Politics and Emmy-award-winning journalist with 30 years of print and broadcast experience for “The Media as a Political Institution: The Fourth Branch of Government.”

Prof. Diaz' lecture is part of The Center for Workforce Education’s Distinguished Lecture Series, which runs through Dec. 15. Each public lecture focuses on aspects of the interdisciplinary relationships between the sciences, humanities and the social sciences.

For more information, contact Prof. Philip Kay, Journalism Program Director.

Wednesday, August 20, 2008

Ground Floor Opportunity for Student Video Producers

Deadline: August 27, 2008

Put Your Own Issue Advertisement on TV for Free

ClickToBroadcast.tv, a new website planned for launch in early September, offers student producers the opportunity get their homemade commercials on national television. Our goal is to increase citizen participation in the political process and to get your voices heard.

How it works:

  • Clicktobroadcast.tv hosts homemade 30-second political “issue advertisements” on our site;
  • Visitors vote for the ones they want to see on television;
  • We buy time on television for the most popular videos;
  • Not only is this a great way for “little guys to get their opinions heard, but also a great opportunity for student video producers to have their work noticed by potential employers and the public at large;
  • It’s also a great way to build your “reel”.

Help Tell the World About clicktobroadcast.tv

Clicktobroadcast.tv is looking for a producer to create a 30 second spot describing the site. This video should explain in 30 seconds or less what the website does and why people should contribute videos.

All submissions will be reviewed by our board of advisors and a winner selected. The winning video will be the first thing visitors to the site see.

You will be credited as the producer of the video and will receive a $500 Best Buy gift certificate.

Submit Video to Win a Prize

  • First on the Site - $100 for each video chosen to be on the site at launch;
  • Submit a video on one of the topics listed below for review by clicktobroadcast.tv judges and users;
  • Videos will be judged on originality, production quality and creativity;
  • First on Air - $1,000 for the first video chosen by our visitors to be broadcast on television;
  • Clicktobroadcast.tv will pace the video that receives the most net positive clicks on television. The producer of this video will receive $1,000 and can feature his “reel” and resume on our site;
  • Experts’ Choice – Canon VIXIA HG10 Camera worth over $800 will be awarded to the producer of the best video as voted by our experts.

Sample Video Topics
Other Topics Welcomed

  • Civic Participation
  • Education
  • Energy
  • The Environment
  • Families and Neighbors
  • Global Warming
  • Government Reform
  • Health
  • Immigration
  • Multiculturalism
  • Social Security
  • Social Trends
  • War

Production Requirements

  • All videos must be 30 seconds in length;
  • Videos must not advocate for or against any individual candidate or ballot initiative at the state, local or national level;
  • It cannot use the words “vote for,” “vote against,” “elect” or “defeat” in regard to any ballot measure, referendum or candidate for state or federal office;
  • All material must be original to the producer submitting the video.

The producer is legally responsible for the accuracy of any statistics or claims made in the video. For videos selected to be on television, clicktobroadcast.tv will require access to all original files in order to prepare a broadcast quality version of the video.

Videos must be received by August 27, 2008.

Friday, August 15, 2008

Real Men and Women of Madison Avenue: Their Impact on American Culture

Now through September 26, 2008
Produced by The One Club and
The New York Public Library

NYPL - SIBL Healy Hall
Science, Industry and Business Library

188 Madison Avenue, New York, NY 10016 (directions)
Hours: Mon, Fri & Sat: 11 to 6; Tues, Wed & Thurs: 10 to 8


“Does She or Doesn’t She?”
“Think Different.”
“I Want My MTV.”
“Melts in Your Mouth, Not in Your Hands.”
“Just Do It.”
“Got Milk?”
“Where’s the Beef?”


These slogans are part of the American zeitgeist, but little is known about many of the people who created them—the culturally astute men and women who tapped so successfully into their generations’ desires and fears.


This first-of-its-kind exhibition, presented by The One Club and The New York Public Library, shows that the people who created some of the most famous advertisements of the 20th century were as colorful as their slogans—from former spy David Ogilvy to scrappy street fighter George Lois, to tough, hardworking women such as Mary Wells Lawrence, Phyllis Robinson, and Shirley Polykoff, who held their own in the famously male world of 1950s and 1960s Mad Ave.


The exhibition highlights the lives and work of dozens of brilliant copywriters and art directors who helped shape American consumption and culture over the past 80 years. The Real Men and Women of Madison Avenue: Their Impact on American Culture features more than 200 advertisements, posters, books, TV commercials, and video and audio interviews that amount to a commercial history of 20th-century America. The majority of the men and women represented have been elected into The One Club’s Creative Hall of Fame.


Exhibition Resources


Attachment: madisonave_guide.pdf (270k bytes) Open


Attachment: madisonave.pdf (284k bytes) Open



2009 One Show College Competition Client Announced

Heads Up! CCNY has received “advance notice” of The One Show College Competition Client: it is a regional brand of horseradish named Long's.


Attached find the creative brief; please check out the website for more information:
http://www.oneclub.org/oc/education/college/


As many of you know, CCNY-MCA has had enormous success the last two years with the One Show, a distinguished and highly competitive student competition. In 2007, CCNY won the Client Pitch and last year ad/pr student, Laura Malandrino, was a Merit Winner in the Print Campaign category.


According to One Show Advisor and MCA Deputy Chair Prof. Nancy Tag, “I'm especially excited to be able to get a jump on
The One Show College Competition 2009! As always, I’ll offer a support group to get students ready for the submission deadline which is February 20, 2009. Watch this blog for updates; instructors will also have updated info in the weeks ahead.”


One Show Background



Attachment: Long's Label.eps (436k bytes) Open


Attachment: CC_Brief_2009.pdf (52k bytes) Open

Thursday, August 14, 2008

NAMIC Conference and Career Expo, Sept. 14-16, 2008, New York Marriott Marquis, FREE Registration

CCNY – MCA Alum Maria 'Marie" Acevedo forwards this “hot off the press news” encouraging everyone to attend the upcoming NAMIC Career Fair. In June, Marie was hired as Project Coordinator for this premier communications industry organization, showing the value of her personal tenacity and value of an MCA degree! While conference registration is FREE; advance registration is REQUIRED.

Marie offers the following practical advice
as you carve out your special place in today's broad communications field.

My company is having their 22nd Annual Conference and Career Expo Sept. 14 - 16 at the New York Marriott Marquis.
At the conference there will be a Career Expo. Since I am a major fan of career fairs and found my way through a path of success by attending one, I thought maybe some City College student will find this interesting and attend. The Career Expo is FREE and open to the public. Information is listed below and advance registration is required. If you have any questions contact Monique Wells at 212-594-5985 ext. 18.

To REGISTER, visit the NAMIC Home Page (http://www.namic.com)
In the MIDDLE of the page, click Diversity Career Expo, which is FREE; other registrations are paid. The Career Expo begins Tuesday, Sept. 16 @ 2 PM, New York Marriott Marquis.


Backstory :: Diversity in Communications Career Expo

The Career Expo is an ideal opportunity for companies to recruit candidates to diversify their workforce and attract talented African-American, Asian and Latino professionals. Recruiters from a broad range of communications companies will exhibit.

Job Seekers: The Career Expo is a veritable Who’s Who of the communications industry, including top companies looking to meet, greet and hire multi-ethnic professionals at various levels.

The Career Expo is FREE and open to the public to attend, as well as all registered for the 22nd Annual NAMIC Conference. Advance registration required.

To learn more about attending the Diversity in Communications Career Expo, contact Monique Wells at (212) 594-5985, ext 18 or monique.wells@namic.com

Tuesday, August 12, 2008

Fall 2008 MCA Checklist

> Review new & improved CCNY website

> Explore new MCA website

> Register – CUNY Portal

* Necessary for BlackBoard access

* Vital for academic success

> See advisor

> Enroll in DegreeWorks

> Set high academic / life standards

> Attend MCA Professional Development Seminars

* Topics and dates to be announced

> Polish resume

> Apply for Fall ’08, Spring & Summer ’09 Internships

> Consider travel abroad

> Meet other MCA majors

> Get involved in MCA and CCNY campus activities

> Work on time management

> Upgrade study habits

> Push yourself

> Ask for help

GeneratioNext Job Fair - Sept. 22, 2008 - NYC


GenerationNext Advertising Industry
Diversity Job Fair and Leadership Conference
Sept. 22, 2008, 9 AM to 5 PM

The Times Center, 242 W. 41st Street, NYC


Register @

http://www.bdionline.com/gndiversity

As part of the GeneratioNext program, BDI on behalf of Advertising Week, AAAA’s Ad Council, Adrants, and AdAge Talent Works is producing the GeneratioNext Advertising Industry Diversity Job Fair & Leadership Conference, Monday, Sept. 22 at The Times Center, 242 W. 41st Street, New York City.

This national event will be a full day program with a morning leadership conference, which will offer an opportunity for job candidates to come face to face with today’s notable thought leaders working in the advertising industry. The afternoon will be dedicated to a Job Fair with recruiting companies including (partial list, companies added daily):

Bartle Bogle Hegarty (BBH), DDB Worldwide Communications, DraftFCB, Merkley + Partners, VCU Adcenter and more!

While all undergraduate, graduate, and continuing education students as well as qualified job seekers are welcome to attend, this FREE event specifically targets underrepresented groups including minority ethnic groups, female, and GLBT.


Benefits:

  • Network with executive leadership from recruiting companies.
  • Discover existing opportunities at leading agencies and marketers.
  • Seize opportunity to meet with multiple employers in an efficient manner.
For additional information including frequently asked questions (FAQs), recruiting companies, and registration, visit http://www.bdionline.com/gndiversity.

Cohn & Wolfe Paid-Part-Time Internships with Top PR Agency

Company Profile

Cohn & Wolfe, a wholly owned division of Young & Rubicam and WPP Group, PLC, is an international public relations firm specializing in the Consumer, Healthcare, Corporate and Technology practices. The Company is consistently ranked among the top 20 public relations agencies and has won numerous awards for creativity and program excellence.

Cohn & Wolfe is one of the largest public relations firms in the United States, with offices located in New York, Los Angeles, Chicago and San Francisco and around the world in London, Frankfurt, Milan and Madrid.

We are currently looking for highly creative, motivational candidates who can think outside the box. We have openings for paid-part-time internships across all practices for the fall and spring semesters. If you enjoy an entrepreneurial fast-paced work environment, we'd be interested in speaking with you.

Interns will be able to …

  • Write and distribute basic materials including pitch letters, news releases, backgrounders, fact sheets, bios, newsletters, prepared remarks, and standby statements
  • Create and maintains media lists
  • Conduct media audits and analysis when needed
  • Handle select media inquiries
  • Monitor media to report coverage that affects the client’s business
  • Gather and monitor editorial calendars for opportunities for clients
  • Handle basic research of client’s business and industry to help the agency maintain a current knowledge base
  • Develop relationships with external audiences (media, third party constituencies, etc…) to convey the Client’s message
  • Work under the guidance of a supervisor and may coordinate specific events and promotions for the client
  • Represent client(s) at events or trade shows
  • Assist in account administration duties such as billing and activity reports
  • Assist with new business developments when applicable
  • Develop/maintain vendor relationships
  • Put together clip reports

Interns should …

  • Have a concentration in communications, public relations, media studies, journalism or something relevant to the field
  • Be proactive, creative, intelligent, and persistent self starters.
  • Not have “phone fear”
  • Be hard working, have tenacity, enthusiasm, and honesty.
*Please send all resumes and cover letters to resumes@cohnwolfe.com. You should also include the semester(s) in which you are interested in applying for.

NBC Universal Internship Program

NBC Universal's internship opportunities give students real world experience and exposure to one of the world’s leading media and entertainment companies in the development, production, and marketing of entertainment. Internships are the perfect way to gain experience while learning what a career at NBC Universal might hold in store for you.

Corporate Communications/ Media Relations Intern

The media relations internship entails the following responsibilities:

  • Compile clips relating to NBC Universal and the media industry
  • Distribute press clippings to NBCU leadership executives
  • Direct reporters' calls to publicists
  • Assist with all departmental tasks for the media relations department
  • Overall administrative support for the department

Requirements
NBC Universal interns must meet the following criteria:

  • Enrolled in a Bachelor's/Masters program at an accredited college or university
  • 18 years or older
  • Current sophomore standing or above with a strong academic profile
  • Able to provide proof of academic credit from your college or university prior to starting assignment
  • Commit to a minimum of 3 days per week either on a part-time or full-time basis

NBCU looks for students who are committed and passionate about a career in the media/entertainment industry through experiences in their major studies, college clubs/organizations, prior media based internships, or work experience. Grade point average, community involvement and leadership are also an important part of the total assessment of student applicants.

How to Apply

Please email Jennifer.Vessio@nbcuni.com and cc your resume to Tausha.Cowan@nbcuni.com

Cubitt, Jacobs and Prosek Communication’s Internship Program

Based: CJP Communications, 350 Fifth Avenue, New York, NY 10118, USA

Salary: $12 per hour based on 40 hour week

Hours: 8.30am to 5.30pm, Monday to Friday

Reports to: Associate Vice President

About CJP:

Cubitt Jacobs & Prosek is among the 50 top public relations firms in the US and one of the few domestic midsize firms that offers its clients a gateway to Europe through our London office. CJP has 50 professionals in the US and 25 in the U.K. The firm focuses on financial, professional services and digital PR. We also have an events team and investor relations team

Cubitt Jacobs & Prosek won a Silver Anvil from the PRSA in 2006 and was a finalist for PR Week's Agency of the Year Award.

The agency was founded in 1990 in Connecticut and has offices in New York, London and Stratford, Connecticut.

Website: www.cjpcom.com

Clients include: RBS, Hiscox, Allen & Overy, Jefferies, GE, First Reserve Corporation, The Hartford, Genworth Financial, Edward Jones.

The Role:

While at Cubitt, Jacobs & Prosek Communications, you will gain experience in the areas of:

Client Services

Gain a basic understanding of the value of public relations to your client's business and how to deliver value to them. Build an understanding of your client's industry and competitive landscape.

  • Begin to participate in client planning and brainstorming meetings.
  • Begin to respond to client requests for information.
  • Begin to draft status reports / campaign summary reports.
  • Begin to monitor key publications for industry trends and competitor activity.
  • Develop and hone research skills and become familiar with industry resources (search engines, Web sites and internal resources, etc.).

Media Relations

Gain a basic understanding of the news media covering clients on whose account they are assigned, how it operates and how to measure media results. Become involved in a wide range of media activities and understand their role in a client's PR plan.

  • Create and update media lists.
  • Maintain editorial calendars.
  • Monitor and track media coverage of clients.
  • Compile clip books, ensure they are up-to-date and accurate.
  • Actively pitch, research, craft and market stories to the lower-tier media; practice "role playing" a media pitch with team members; refine media follow-up techniques.
  • Research and draft materials for press kits and coordinate mailings.
  • Coordinate press conferences and event logistics.
  • Read daily at least two national publications such as the Wall Street Journal (WSJ), the New York Times (NYT) and USA Today and one or two trade publications per account.

Vendor and Third Party Relations

Begin to build relationships with key constituents of your clients and their industry, and your practice group, and understand the importance of third party relations.

  • Conduct background research on vendors and advocacy groups.
  • As necessary, solicit budget estimates and any other information needed for account work.

Writing Skills

Refine your business communication writing skills; understand the importance of knowing your target audience, using the appropriate tone and writing concisely and correctly.

  • Write first drafts of press materials (e.g. releases, pitch letters, executive bios and company fact sheets), account activity reports, and internal and external memos.

Presentation Skills

Gain a basic understanding of the role that presentations play in PR (i.e. internal, client and new business presentations). Begin to learn to clearly and articulately express yourself in front of your team. Gain a basic comfort level with presenting in front of a group.

  • Support your manager and team in the development of presentations.
  • Present your work at team meetings.

Team Management and Development Responsibilities

Gain a basic understanding of your role within your account team.

  • Attend team meetings; make a contribution at each one.
  • Proactively manage relationships with your supervisors and fellow team members.
  • Ask for new assignments that support your team and enhance client service.
  • Be flexible and available to assist other accounts and teams, as needed.
  • Participate in your team members' reviews; learn to evaluate and provide constructive feedback about their team performance.

New Business Development

Gain a basic understanding of business development processes, including the importance of background research and data to effective new business materials.

  • Assist with research for new business proposals and presentations.

Professional Growth

Fine tune the basic skills required to grow as a professional in our client service industry.

  • Understand the importance of time management and paying attention to details.
  • Demonstrate an ability to prioritize multiple tasks and meet deadlines.
  • Complete tasks efficiently and with confidence; when you are unsure of something, ask questions.
  • Maintain professional behavior (appropriate dress, language, respect for co-workers, etc.) at all times.
  • Demonstrate a strong command of core business skills including business writing, grammar and business etiquette.
  • Demonstrate computer proficiency in a variety of programs, including Outlook, Microsoft Word, PowerPoint, Excel and Internet navigation.
  • Attend training sessions to help you grow as a PR professional; proactively plan a personal training schedule with the approval of your manager.

Corporate Responsibilities

Gain an understanding of how your role at CJP fits into the "larger picture."

Make yourself accountable for achieving results.
  • Understand the scope of CJP and its international offerings.
  • Know the locations of CJP's global network of offices, our key experts and practitioners and our clients; know CJP's ranking within the industry and your practice area.
  • Work in tandem with employees in other offices on shared accounts.
  • Understand how you fit into your business unit and your practice's overall structure.
  • Understand and adhere to the CJP confidentiality and disclosure agreements.

These guidelines will help you learn the skills and gain the experience needed to prepare you for a career in public relations or corporate communications.

Wanted: Fall Interns @ Center for Communication

The Center for Communication hosts regular seminars and includes a host of “inside the industry” info to assist in your professional development.


Fall Interns are needed for the Programs and Events areas! Apply NOW; send cover letter and resume to info@cencom.org.


To learn more, visit Center for Communication. Check the site often for a wide range of symposiums, including behind the scenes tours and sit downs with favorite TV anchors, producers, filmmakers and communications leaders. Panelists offer candid, real-world advice; advance registration is required for ALL EVENTS. The behind the scenes tours are for small groups and fill up fast, since they’re open to students from universities throughout the tri-state area.


Sneak
Peek
: Center for Communication

Fall 2008 Schedule


Below is a sneak peek of what the Center for Communication has in the works. The complete schedule will be posted online (www.cencom.org) in the coming weeks. Registration is required for all events. As of now, here a few of the featured media luminaries:


Join us for an evening with multi-talented actor / writer / director / producer Michael Imperioli. Perhaps best-known as Christopher on The Sopranos, Imperioli runs Theatre Dante in Chelsea where he and his group present cutting-edge productions featuring actors from film and television. His credits include: Actor: Goodfellas, Jungle Fever, Household Saints, Girl 6, Summer of Sam, Bad Boys, Last Man Standing, The Sopranos. TV writer: episodes of The Sopranos. Director: episodes of The Sopranos: Screenwriter: Summer of Sam. Michael appears "in conversation" with New York Post theater columnist Michael Reidel on Tuesday, September 30, at 6:30 p.m., Cantor Film Center, NYU, 36 East 8th Street, NYC.

NEW SPEAKERS!! If you have always wanted to work at a magazine, be sure to join us for Magazines: Survival of the Fittest. We will take a look at one of the most successful genres out there -- health and fitness. Learn how they continue to thrive despite the advertising drain caused by the Internet. You will hear from Shape editor-in-chief, Valerie Latona; Rodale VP and brand editor for Men's Health, Bill Stump; publisher of Runner's World and Running Times, Chris Lambiase; executive editor at Self, Dana Points; and our moderator, Portfolio.com media reporter, Jeff Bercovici. Thursday, October 2, at 6:30 p.m., at the Newman Conference Center, Baruch College, 151 E. 25th St. Presented with Rodale.

Meet novelist and screenwriter Richard Price who recently published the highly-acclaimed Lush Life, garnering the most glowing reviews for a novel in years in the New York Times, New York Review of Books, and Washington Post, to name but a few. Price joins us at NYU to explore the process of turning a novel into a screenplay. Several of his books have become successful movies over the past 21 years, including: Samaritan, The Wanderers, Freedomland, and Clockers. His screenplays credits include: Ransom, Clockers, Night and the City, Shaft, Sea of Love - and he co-wrote HBO's mega-hit series, The Wire. Tuesday, October 14, at 6:30 p.m., NYU's Kimmel Center.

Students only! Sign up for our on-location trip to Barneys to meet with Simon Doonan, creative director for Barneys New York and bestselling author of Wacky Chicks; Confessions of a Window Dresser and the recently-published Eccentric Glamour: Creating an Insanely More Fabulous You. Doonan also pens the "Simon Says" column for The New York Observer and is a regular contributor of observations and opinions to myriad other publications and cable TV, such as VH1, Bravo and Full Frontal Fashion. Undergraduate students are invited to join at Barneys where we will meet with Mr. Doonan to hear frank and realistic advice on breaking into the fashion world. Space is limited, sign up now. Wednesday, October 15, at 4:00 p.m. Students -- Register by September 30th for the chance to win a signed copy of Eccentric Glamour!

NEW EVENT!! With box office hits like Ratatouille, Happy Feet and Wall-E animation is more popular that ever. To find out more about this ever-expanding genre that continues to create some of the most talked about box office hits, join our panel of animation pros, including Hornet Inc.'s Michael Feder, Blue Sky Studio's Michael Travers, and Curious Pictures' Dominie Mahl for a conversation on The Art and Science of Animation, moderated by New York Institute of Technology's Peter Voci. Thursday, October 16, at 6:30 p.m., New York Institute of Technology.

Jim Louderback, CEO, Revision3 Corp. talks about a growing phenomenon: Video on the Web. Revision3 is a San Francisco-based Internet television network that creates, produces and distributes video shows on a wide range of niche topics. The shows are distributed directly through www.revision3.com and a wide range of platforms. With more than 20 years experience in consulting, technology, computers and media, Louderback has pioneered many significant new innovations. Join us to learn everything you always wanted to know about Web TV. Wednesday, November 5, at 6:30 p.m., New York Institute of Technology, 16 West 61st Street, 11th Floor.

NEW EVENT!! Children's Media: Sesame Street Turns 40. Learn the secrets of one the longest-running TV shows in history and one of the most highly-regarded educational shows for children in the world, now seen in 120 countries. Don't miss this evening at The Apollo when the Center for Communication and The Mayor's Office for Film, Broadcasting and Theatre join together to celebrate Sesame Street and present executive producer Carol-Lynn Parente; research director Dr. Rosemarie Truglio; writer/ puppeteer/director Joey Mazzarino; performer for Elmo/producer/director, Emmy- winner Kevin Clash; performer for Maria and Emmy-winning writer Sonia Manzano. Moderated by Katherine Oliver, Commissioner for the Mayor's Office of Film, Broadcasting and Theatre. Tuesday, November 18, from 6 p.m. to 8 p.m. at the Apollo Theater.

Video Games. With over 30 gaming companies now located in New York, the city is fast becoming a hub for the industry - and this multi-billion dollar just keeps growing. Join us to hear from Wade Tinney, founder, producer and designer of Large Animal Games (largeanimal.com), when he and other leading games creators appears talk about Video Games, The Next Level (working title). Large Animal Games was founded in 2001 by partners Wade and his partner Josh Welber, who have built a team of artists, programmers, game designers, musicians and producers to create games of all genres, including puzzle games, celebrity name games, role-playing games, action games and word games. The event will be moderated by game developer and managing editor of Gamasutra, Jill Duffy, and Rebel Monkey's co-founder, Nick Fortuga will also speak. (Other speakers, TBA.) Wednesday, November 19, HBO Theater, 1100 Ave. of the Americas.

Another topic we will be covering this fall is: The End of Advertising (As We Know It). In December, the Center will also be presenting Composing for Film and Mastering Special FX in the Digital Age in Los Angeles.

The Real Men & Women of Madison Avenue NYPL-SIBL Exhibit On View Through Sept. 26

“The Real Men & Women of Madison Avenue and Their Impact on American Culture” provides a snapshot of advertising’s heroes and heroines who made it all possible and takes a look at the iconic images they created.

This exhibition is “Must See -- Library” and is on view at the Science, Industry and Business Library, 188 Madison Avenue @ 34th Street; see NYPL for hours.

On view until Sept. 26, 2008, this exhibition is brought to you by The One Club. Prof. Tag is a longtime member and advises CCNY MCA majors entering the prestigious One Show Student Competition.

Anne Tan Wins First Art Stevens CCNY/PRSA-NY Public Relations Scholarship

Anne Tan, a junior in The Macaulay Honors College at The City College of New York (CCNY), is the winner of the first Art Stevens CCNY/PRSA-NY Public Relations Scholarship. The $5,000 scholarship is a gift from Art Stevens, a 1957 CCNY graduate and distinguished leader in the public relations profession and the PRSA-NY (Public Relations Society of America – New York Chapter). The award will be made annually during the Spring semester.

Ms. Tan, who is majoring in media and communication arts with a minor in English, was recognized for her academic excellence and strong desire to pursue a career in public relations. She has a 3.78 G.P.A.

“I chose to major in public relations because the communications field offers something very powerful – a voice which is not readily and overtly available in many other fields,” said Ms. Tan, a resident of Sunnyside, Queens. “The public relations profession offers the means to be successful in reaching out to many people and to ultimately inspire change.”

Professor Lynn Appelbaum, Director of CCNY’s Advertising and Public Relations Program, called Ms. Tan a top class student with all the skills to be a successful public relations practitioner. “Anne’s commitment to the field of public relations is evident through her outstanding performance in the classroom and in public service internships,” Professor Appelbaum said. “Anne’s talent and commitment to the PR profession is emblematic of what aspiring practitioners should strive to attain.”

In thanking Mr. Stevens, Professor Appelbaum said: “Art Stevens’ generous scholarship provides important support for and recognition of outstanding talent. Art is an esteemed City College alumnus and one of the most distinguished successes in public relations today. The MCA Department and, indeed, his alma mater, are proud and deeply appreciative of his generous support.”

(Source: CCNY Website)

Sustainable CCNY Goes CCNY Green

CCNY’s campus-wide sustainability initiative is now known as CCNY Green. The new name was announced by President Williams at an April 17 Earth Day Festival held on campus. CCNY Green’s logo, featuring the letter “Y” in the form of a tree, was applied to T-shirts and other items given away at the event, as well as to task force’s website, http://www1.ccny.cuny.edu/facultystaff/ccnygreen/.

President Williams also presented an iPod Nano to Dominik Wisniewski, the student whose design was selected as the winning identity in a competition organized by the Media and Communications Arts Department.

More than 300 students attended the event, which was intended to increase awareness for recycling and other ways to reduce people's impact on the environment. CCNY Green is a commitment by CCNY’s faculty, students and administration to rethink the way we teach, learn, research, operate and live on campus. It is led by a multidisciplinary task force that coordinates multiple efforts to promote sustainable practices through learning across the various academic divisions, business and operations practices, and planning. The task force also ensures compliance with the College’s obligations under the President’s Climate Commitment and the CUNY Sustainability Project/PlaNYC.

(Source: CCNY Website)